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Compare IMAGINE CDs to Other Marketing Solutions: Helping You Make the Best Decision

We are in the digital media and entertainment era. What are you giving your prospective customers for free, as a gift? Pins, caps, cigars, other trinkets? How are you reaching out to them?  This section is devoted to helping you compare your options, and make the best decision moving forward.

·    Magazine Advertisements?  Too expensive and ineffective. Below is a recent research showing the remarkable contrast between IMAGINE CDs and traditional magazine advertisements. You can see the significant difference in cost, durability, information content and perceived value. Stop paying for unnecessary and ineffective magazine ads, which rarely ever connect with their intended audience.

                

 

·    Pins?  Don't. Honestly, take a look at what you are wearing right now - do you ever wear some other business or company's lapel pin? Does anyone?

·    Fridge magnets?  Not very exciting. How much information can you fit on a fridge magnet, even if it were to be kept on the fridge?

·    Baseball caps?  Not original. Again, you cannot hope to achieve revenue results with baseball cap and t-shirt advertising.

·    Cigars?  Cancer sticks??? Seriously though, while cigars may have a novelty for select few, most people do not smoke (women much less than men), and find them vulgar and offensive. Also, they are perishable and do not last long.

 

In summary, when choosing how best to advertise, consider all the factors.  How will your advertising be perceived - as a gift, or just plain advertisement?  Will it come across as commonplace or unique? Will it stand out compared to other people's marketing, and distinguish you from the competition? Will it be seen as classy and elegant, or just ordinary?  Will it do your business justice in the amount and intelligibility of information it communicates about you?  How durable will it be - will it be kept, or quickly disregarded and thrown away? And perhaps most importantly, will it translate into a clearly measurable increase in your revenue?

As a final check, assuming you like what you see here, do you think your business could benefit from a similar marketing solution to the one you're experiencing right now? (A: Yes)

 

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