What You Get:  ROI - A Comprehensive Marketing Program that Generates Revenue

Simply stated, what you get is an elegant music CD bearing your business logo and messaging across its covers, CD face and inside booklet, which then also doubles as a fully customized interactive promotional and informational guide, further sponsoring your business when played on a PC or Mac.

By giving this "gift of music", you will successfully deliver your marketing directly and effectively into your target market's homes and offices, with an innovative turn-key solution that outperforms, outlasts and undercuts traditional advertising methods. The fact is that while brochures and cards get thrown away, people hold on to our CDs - and alongside with them, your marketing message.  read details

Example Project:  The Columbia Tower Club's 4th Annual James Bond Monte Carlo Casino Night and Silent Auction Benefiting the Make-A-Wish Foundation and Rise N' Shine:

A. Our Marketing Product: IMAGINE CDs - Part Music, Part Print & Interactive Media Marketing

We custom-design and deliver your own unique promotional multimedia CD, with all the trimmings from A to Z, including the following:

·    30 to 60 minutes of the finest quality music (as found on Amazon, Tower Records, Barnes&Noble, CDBaby, etc), that will be kept and played on home and car stereos as a regular music CD, plus, versions  of the same music that will play on PCs, Macs, and other digital music devices.

·    Innovative interactive multimedia content promoting your business, for PCs and Macs - using text, graphics, flash animations, short movies, links to your emails and other websites, offering customer incentives, rewards, promotional items and events, calendars, and more.

·    Fully customized CD graphics and text - front and back covers, inside tray cards, CD face. Inside tray cards can be made to fold open to 4, 6, or 8 pages, providing you ample print messaging space, as illustrated below.

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·    24-7 real time email job status and support

·    Free Barcodes, free CDBaby Distribution, free Shrinkwrapping, free Clear or Black Trays

·    Film setups and email PDF proofs

·    Highest quality optical discs in the World

·    Free Shipping!

You will receive your professional grade promotional CDs within three weeks of your final green light and approval of the final draft version.  read details and see example

B. Our Marketing Services: Financial Analysis & Consulting - Helping You Make the Best Decisions

When is more really more?  Naturally for a business that interacts with hundreds of thousands of paying customers annually, the consideration of the minimum and maximum limits of CDs needed, with what messaging, is critical.

If we go below that minimum, ie if we deploy too small of an amount of CDs, the marketing campaign will be ineffective with little measurable results.  On the other hand, if we go above the maximum limit, we risk over-saturation and will get a diminishing rate of return with lower ROI. So while it is generally true that the positive impact of your marketing product’s effectiveness will be directly proportionate to the amount of CDs deployed, the ‘sweet spot’ needs to be selected with care.

As well as quantity of CDs needed, there is another important element our marketing campaign encompasses to deliver maximum value to your business. We help executive management make the best promotional decisions in the fastest and most accurate manner, to increase  sales, in a targeted insightful method, based on cost-benefit analysis, consumption rates and trendlines. You can find examples of this in our "Compare" section.

Combining the above two considerations, our financial analysis & consulting services helps you identify and calibrate how to best optimize the IMAGINE CDs marketing solution for your goals, both for the initial launch, and for all progressive future version enhancements. These are offered as optional services based on the extent of sales data made available at your discretion.